SRM Institute of Science and Technology UP Campus (SRMIST UP), accessible at www.srmup.in, is a campus of the globally renowned SRM Institute of Science and Technology — one of India's top-ranked private universities with a legacy of over three decades in quality higher education. The SRM Group's parent institution is accredited by NAAC with Grade A++ and is consistently ranked among the top private universities in India by NIRF, QS World University Rankings, and Times Higher Education Rankings. The UP Campus extends the SRM brand's commitment to excellence into the Uttar Pradesh and NCR region, offering world-class engineering, management, science, and liberal arts programmes. The School of Management at SRMIST UP is designed to deliver industry-relevant, globally-benchmarked management education to students aspiring to build careers in business, finance, marketing, human resources, and operations. The school offers an AICTE-approved MBA programme as well as undergraduate programmes including BBA and B.Com, providing a complete management education ecosystem from the undergraduate to postgraduate level. The MBA programme at SRMIST UP is a two-year, four-semester programme affiliated under the SRM Deemed University framework and approved by AICTE. The curriculum is structured around the SRM model of outcome-based education, combining rigorous core management coursework with specialization electives, live industry projects, corporate mentorship, and a mandatory Summer Internship Programme. Specializations offered include Marketing Management, Financial Management, Human Resource Management, Operations Management, and Business Analytics, aligned with current industry demand and employer expectations. SRMIST UP draws on the extensive academic resources, faculty expertise, and corporate network of the SRM Group, which maintains partnerships with leading global and Indian corporations, research institutions, and universities. This network is leveraged for faculty development, industry guest lectures, student exchange opportunities, corporate mentorship, and placement drives. Students at SRMIST UP benefit from the credibility and recognition of the SRM brand — one of the most respected names in Indian higher education. The pedagogy at SRMIST UP School of Management is contemporary and application-focused. Teaching methodology integrates case-based learning, management simulations, group projects, live corporate assignments, flipped classroom techniques, and regular industry interaction sessions. Faculty members hold doctoral qualifications from reputed institutions and bring a strong blend of academic research expertise and industry experience. They actively publish in UGC-listed and Scopus-indexed journals and guide students through research projects and summer internship dissertations. The campus infrastructure at SRMIST UP is modern and purpose-built, designed to provide students with a world-class academic and residential environment. The management school block features air-conditioned smart classrooms with digital boards and audio-visual systems, a dedicated management computer lab with licensed software tools, a management library with access to books, journals, and e-resources, seminar halls, case study rooms, and collaborative project spaces. High-speed Wi-Fi connectivity is available across the entire campus. The Training and Placement Cell at SRMIST UP is supported by the larger SRM Group placement network, which maintains active partnerships with 500+ corporate recruiters across India and internationally. This network is a significant advantage for SRMIST UP management graduates, enabling access to placement opportunities across sectors including BFSI, IT, consulting, FMCG, retail, e-commerce, and manufacturing. The placement cell conducts year-round preparation activities including aptitude training, GD and PI coaching, resume workshops, personality development sessions, and pre-placement talks with corporate partners. Campus life at SRMIST UP is vibrant and enriching, consistent with the SRM Group's tradition of fostering holistic student development. The campus hosts annual management fests, cultural events, sports meets, technical festivals, and entrepreneurship drives. Active student clubs and committees in areas of finance, marketing, HR, entrepreneurship, photography, and social service provide students with rich co-curricular engagement opportunities throughout the year. Residential facilities at SRMIST UP include separate, well-maintained hostels for boys and girls within the campus, offering furnished rooms, mess facility, Wi-Fi, 24/7 CCTV security, common rooms, and warden support. The campus also houses a multi-cuisine cafeteria, a medical centre, comprehensive sports infrastructure including courts, a gymnasium, and a student activity centre. Transport connectivity and banking facilities are also available for student convenience.